Sprinkle News

  • The Story of Pixar’s Toy Story

    August 11, 2026

    This June, Sprinkle Lab partnered with Complex and Pixar to produce a documentary exploring the remarkable story behind the Toy Story franchise. Over two days at Pixar Animation Studios in Emeryville, we interviewed the filmmakers, artists, and historians who helped change animation forever.

    In the Pixar archives, we met with archivists Christine Freeman and Juliet Roth, who shared original clay models of Woody and Buzz, early concept artwork, and behind-the-scenes artifacts from the making of Toy Story. They offered a rare look at how the world’s first computer-animated feature film came together.

    From inside the Ed Catmull Theater, Pixar’s CCO Pete Docter reflected on why Toy Story has endured for three decades: The reason that the Toy Story films have continued to really be fruitful is that they mirror our own lives.

    We hope you enjoy watching it as much as we enjoyed making it. Watch the full documentary here.

  • Living Harriet Tubman – Festival Run

    L–R: Editor Brandy Troxler, Co-director Brandon Tauszik, Subject Nancy Whittle, Co-director Theo Schear, Producer Matty Barnes.

    Earlier this year, our short documentary Living Harriet Tubman began its festival run, with screenings and conversations taking place across the country. First, we kicked things off at the Black History Film Festival, premiering at Washington, D.C.’s historic Lincoln Theatre before additional BHFF screenings in Miami and Oakland.

    Then in May, Living Harriet Tubman screened at the Inglewood Photo Festival, followed by a conversation between director Brandon Tauszik and the film’s protagonist, Nancy Whittle. You can watch the full discussion above.

    Most recently in July, the film screened as part of Bravemaker Film Festival’s Movies on the Square series in Redwood City. Following the screening, co-directors Brandon Tauszik and Theo Schear joined Nancy Whittle for a Q&A with the festival programmer Naee Anderson.

    Up next, the film will screen at the theater inside SF Public Library’s main branch on December 15th. Follow @living_harriet_tubman on Instagram for updates.

  • Our Newest Film Now on AMC+

    July 15, 2026

    We’re excited to share that our latest original short film, Betty St. Clair, is now streaming on AMC+. The short film follows a fledgling Chinese American drag queen preparing for a high-stakes performance that could change their relationship with family forever.

    Created in partnership with Concord Originals and Newfest NYC the film features music by REO Speedwagon and performances from the Rice Rockettes, the longest-running all-AAPI drag family in the United States.

    Following its world premiere at Newfest NYC, Betty St. Clair has screened at Palm Springs Short Fest 2026, Milwaukee Film Festival, SF Film Festival, Florida Film Festival, and additional festivals to be announced.

  • Channelvue!

    December 12, 2025

    We’re excited to share our latest piece of original content: Channelvue. It’s a surreal short film set inside the world of a 90s TV Guide channel that gets hacked. Directed by Brandon Tauszik, it’s a nostalgic dive into media, memory, and the whacky world of cable television. The film played at many top festivals such as Indie Lisboa and Palm Springs Short Fest, while also receiving a Staff Pick on Vimeo. 

  • New Commercial for Pacaso

    October 1, 2025

    We recently partnered with Pacaso Homes to bring their new campaign, There’s No Place Like Your Second Home, to life for broadcast. Directed by Chris Newman and filmed in wine country, we brought together an Emmy Award–winning crew to capture the feeling of effortless luxury and homecoming.

    We also led the production of their full OOH stills campaign with photographer Brandon Tauszik, crafting imagery designed to translate seamlessly across web, billboards, and transit.

    View the Behind The Scenes video below and view the full video campaign here.

  • Steph Curry – Sneaker Shopping

    August 19, 2025

    Stephen Curry goes Sneaker Shopping with Complex’s Joe La Puma at PRSTG in San Francisco! Curry talks about getting his own brand through Under Armour, his viral Chef Curry shoes, and playing golf with Barack Obama.

    Produced by Sprinkle Lab for Complex. Watch the full video below.

  • Channelvue: Film Festival Tour

    August 5, 2025

    Our short film Channelvue is now in the middle of its film festival run, and it’s been exciting to see the project resonate with audiences across different cities and countries. Each screening has sparked conversations about the analog process and absurdity at the heart of the film, and the response from programmers and viewers has been incredibly energizing.

    We’ve got more stops ahead before the film ends up online. Until then, enjoy some photos from screenings in Los Angeles (Credo23, HollyShorts), Minneapolis (MSPIFF), Lisbon (IndieLisboa), and NYC (Brooklyn Horror, Non Films).

  • Plume Health

    March 31, 2025

    Today we’re celebrating Trans Day of Visibility with the release of our new commercial campaign for Plume Clinic. Directed by Brandon Tauszik, we set out to capture the stories of real Plume members around the country in a series of intimate films.

    On a whirlwind adventure through rural Illinois, Texas, and California, we documented the lives of Rooney, Ciel, and Mel. These films are a celebration of trans joy, resilience, and strength—at a time when access to gender-affirming healthcare has never been more essential.

    View the full campaign here.

  • New look, same great taste.

    September 10, 2024

    We recently partnered with the renowned Brooklyn-based design studio Young Jerks to refresh the look of our growing production studio.

    Founded in 2011, our initial branding featured a logo using the infamous Lobster font, one of the most popular typefaces of that year. You can see it in action on our first website … how endearing!

    We’ve gone through multiple brand iterations since the early days. Now, in 2024, we have a fresh new look that highlights our dedication to producing high-quality content while also emphasizing the fun we always have in the process.

    Stay tuned with what we’re up to by following our work on IG & LinkedIn. 

  • Mod Pizza

    February 3, 2022

    We partnered up with Seattle-based MOD Pizza and renowned Bay Area advertising agency, Mekanism, to create a fun, breezy 30-second commercial delivering MOD’s dedication to diversity and inclusion. 

    One of our favorite cinematographers Ethan Indorf joined the project to create an audio-visual spectacle with director Brandon Tauszik of Sprinkle Lab. It was shot on location at MOD’s flagship location in Seattle, incorporating a mix of MOD employees and actors.

    Check out the delicious video below: